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Tracking Initiatives

Guidance on tracking initiatives for affiliate and partner marketing in the UK.

 

Downloadable Software & Browser Extensions in affiliate marketing: FAQs

14 January 2025

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How to Ensure You Have Best-in-Class Affiliate Tracking

16 December 2024

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Affiliate marketing tracking insights lead to 60% revenue boost

4 December 2024

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Industry voices reflect changes to affiliate marketing cookie classification

Industry responds to cashback cookie classification exemption

1 November 2024

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The APMA Response to the ICO’s ‘consent or pay’ consultation

22 April 2024

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Cookie Consent and Affiliate & Partner Marketing

6 March 2024

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Affiliate Tracking Basics: 2021 Guide

31 January 2024

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Open Industry Letter: The APMA’s commitment to robust Affiliate Marketing solutions

31 January 2024

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Cracking Tracking: A commitment to excellence in Affiliate & Partner Marketing

31 January 2024

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Menu
  • Home
  • Who we are
    • About The APMA
    • Code of Conduct
    • Privacy Policy
    • FAQs
  • Our Work
    • State of the Affiliate Nation Hub
    • Voice of the Affiliate Nation 2025
    • Compliance Reporting Portal
    • APMA Training
      • Tracking Initiatives
    • Standards
  • Content Hub
    • News & Updates
    • Events
    • Webinars
  • Memberships
    • Why you should be an APMA member
    • Apply for Membership
    • Membership Directory
    • Member A–Z
    • Members’ Area Walkthrough
  • Jobs
    • Jobs Board
    • Job Seekers Board
    • Job Seekers Board: Listing Form
  • Log in
  • Contact Us
We’d love your views on AI search

AI Search is the most disruptive technology to hit affiliate marketing in years.

If you’re a publisher or affiliate, how are you responding to it? Are you worried? Have you noticed a hit on your traffic and how are you tracking citations?

We’re working with regulators and industry to protect the affiliate ecosystem. So please fill in our short, anonymous survey to make sure your voice is heard.

Click here >>> and fill in the survey now!

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